Not only has fashion been my profession for more than 20 years, it’s always been my passion. After studying Fashion design, I collaborated in the development of various collections for Maison Simons, Louis Garneau and Uranium.
I have dressed many Quebec celebrities as well as the artists of Cirque du Soleil for the La Nouba show. As the lead stylist, I was responsible for the artistic direction of Fashion Jam, the most important urban fashion show in Canada. To this day, I continue to participate in many television production sets.
As an image consultant, I work closely with the brand managers of several major Canadian companies. And finally, as a personal stylist, I have the opportunity to work with influential women from all professional fields and walks of life by supporting them in the elaboration of their unique style.
The name Ysabelle originates from the Hebraic name Isha. I have always been fascinated by its sonority, its femininity, its softness. When I founded my styling business, I knew it would be called YSHA.
– Ysabelle Mercier, stylist